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Tag Archive for Drive Traffic

bikram | August 13, 2010
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How Blogging can help You Drive Traffic to Your Website

Blogging may be a business in its own right, but there is a huge list of blogs — probably larger than the ones that are business in themselves — primary function of which is to generate more business for the parent website. In this article, we will focus our attention on understanding how exactly blogging helps business grow online. We will be examining certain facts about blogging that fuels a business growth. In this, the first thing to go is the SEO value of blogging.

Blogging for SEO – Freshness of content

For a static website like a corporate website or an e-commerce site, blogging is the only way to continuously add fresh content which search engine loves, and which gives people reason to visit the blog again and again.

Blog commenting – Blogging for Community building

Commenting on popular blogs, and responding to comments people leave on your blog is a very potent way to increase influx of traffic on your website. It does not only pulls traffic in and work towards fetching higher search engine ranking for you, but it also help you build community — a community of loyal fans.

Writing guest posts – Blogging to spread your reach

Writing guest posts for other blogs is a wonderful tool to get traffic for your website. Find an established blog in your niche and drop a mail to the blog owner showing your desire to write a guest post. If possible give him some idea about the topic you want to write on. You must give a link to your blog in the mail for him to sample your writing. A well-written guest post will not only fetch traffic, but it will get subscribers for you as well.

These are the three aspects of blogging that help a website get traffic, and it should be there in the arsenal of every online marketer.

Category: Marketing | Tags: , , , , , , , , , , , , , , , , , , ,
Scot Pelt | July 25, 2010
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How To Make Money Writing Articles

Article marketing is a extremely popular online marketing strategy. Here is a brief explanation of why this the case. Like any large medium, the internet is hungry for content. However, unlike other media outlets such as TV, radio and newspapers, which generally only use content from professional writers, on the internet, anyone can publish. Article marketing is a way of taking advantage of that freedom and using the medium as a way to bring visitors to your website or blog. So, how does it work?

You write an article. A typical article for web consumption will be between 250 and 750 words long. It will be carefully focused round a specific area of expertise; the writer’s niche. It will use keywords relevant to the writer’s intended audience and often it will contain a numbered or bullet point list for clarity and ease of reading. You publish that article on the web. There are now hundreds of article directories, where any writer can publish almost any article. Most are free to use, but some more specialized ones charge a small fee. One of the biggest free directories is EzineArticles.com which carries the work of nearly 70,000 writers. The directories are organized into multiple categories and the article writer must decide which category to publish under. You are also encouraged to attach a group of relevant keywords to your article and to include your personal or business details and a link to your site, in your ‘resource box’, which is a brief paragraph about you or your work which will appear at the bottom of every article. The directories employ a team of staff to approve each article before it becomes available on the web.

So how does this drive traffic? Firstly, the directories, being very content rich, have high rankings in the search engines and often your article may be spotted there and an interested reader might click on your link and come through to your website.

However, the real purpose of the directories is to provide a place for e-zine publishers to find free and relevant content. Every day, editors of a huge range of subject specific e-zines, visit the article directories and download new articles that are relevant to their audience. This saves them writing it themselves. The only stipulation made is that they must publish the article in full, without editing and always include the author’s resource box and retain the links intact.

So over a period, a single article can easily, be found in many different places on the web, each time with a valuable back link to your website, which not only leads highly targeted visitors to you but also helps to improve your search rankings. In conclusion you can make more money with more traffic! Do you really want to ramp up your article marketing results? I strongly suggest the Unique Article Wizard. This article marketing service can mass submit your articles to hundreds of sites.

Learn more about Article Marketing. Stop by Joe Bateman’s site where you can find out all about Making Money With Articles and what it can do for you. This article, How To Make Money Writing Articles has free reprint rights.

Category: Articles | Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,
bikram | May 16, 2010
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Affiliate Marketing Strategy – How to Use Facebook Fan Page to Sell Your Affiliate Products

Let me make a confession to begin with. I am not good at making a website myself. I don’t even prefer hiring a designer, because sometimes either my expectations are not met with or the website designed doesn’t alone serve the purpose of fitting into the frame of affiliate marketing strategy. Although, website is considered essential for being a successful affiliate, you can’t depend on it completely to drive traffic to your affiliate products.

Facebook and Fan Page

I decided to shift my attention to Facebook, but there seemed to be no separation between the personal and the professional information. It was during browsing that one day I stumbled upon a miraculous feature of Facebook called Fan page. Not being an avid user of Facebook, I was oblivion to the Fan page’s existence. It was the best thing to happen to me and my effort at affiliate marketing. Whatever you wish to sell can be made into an attractive and descriptive Fan Page. See for yourself some of the ways in which you can use it to sell your affiliate products.

Focus on your product

While creating your Fan page keep in mind to give it the required professional touch. Be it the title for your page or the content within, your fans should get a clear message of your business attitude. Remember that Facebook requires a login to enter, but the Fan page is public and anyone can access it through search engines. To sell your affiliate products you need to focus on what the page reads like to divert traffic to it. Moreover, you can prepare different pages focusing different products.


Bond

It is imperative to bond with your fans. Even the best affiliate marketing programs cannot survive without a strong customer base. The more you interact with your fans the more benefits it will reap in future. You need not rush into plaguing your fans about your business or products. You need to understand the choice of your customers, form a group, provide with relevant information and gradually slide forward your affiliate product. In addition, you can ask for response and feedback from your fans or provide solutions to their queries in order to create healthy and feel-good two-way communication channel.

Display your Strength

In order to create a word of mouth for your affiliate product, you need to showcase your strength in your field. Display through in-depth case studies and often provide relevant links to other websites, blogs, and articles. Your fan base should be convinced with your knowledge and dedication towards your business.

Integrate

Once you have managed to form a strong holding on your fan base through Fan page, integrate your page with RSS and Twitter which will widen your fan following and make you known in your domain. Link the page with your website to promote your affiliate products further. Keep your page updated with relevant upcoming events such as discussions, webinars, or IM chat conferences which you or somebody else may be conducting.

To gain extra benefits without investing extra resources, affiliate product selling through Fan pages has come a long way. If executed in a strategic manner, Facebook marketing can be as efficient as any other internet marketing strategy. Being a socializing media, Facebook – in its new form of Fan pages – reaches millions of browsers daily. It undoubtedly has the capacity to make a difference in your outlook to sell your affiliate products.

Category: Marketing | Tags: , , , , , , , , , , , , , , , , , , ,